6 Uses for Promotional Pens: Find the Perfect Pen for Your Industry

Promotional pens are one of the most effective ways to market your organization or business because they are affordable, functional and of course, shareable! In fact, most people use pens daily. They are a great way to get your name, logo and even your contact information seen by a large number of potential customers. Here are 6 uses for promotional pens, by industry: Financial institutions: Many financial institutions offer clients pens to use when signing or filling out paperwork that they can then keep afterwards if they wish. Because of this, it is important for these types of businesses to acquire pens that work well for customers and clients, offer a sense of disposability, and don’t break the bank when purchasing high quantities. Luckily, the Easy Writer line checks all of those boxes. With a large selection to choose from, you’re sure to find the perfect take away-pen. Education: With the … Read More

Creating a Trade Show Timeline: A Checklist

  Whether this is your organization’s first time or one hundredth time attending a trade show event, staying on top of your to-dos and deadlines can seem overwhelming at times. Use this timeline planner to help keep you on track! 12  Months To Go: 1)   Set your expense budget and create goals and objectives for the event, such as increasing awareness for your brand, generating sales leads and creating a memorable experience for attendees. 2)   Collect and organize all contracts and information about your event, adding upcoming deadlines to your calendar. 3)   Begin the process of gathering information about your audience- who is expected to attend the trade show, what are their interests and what have been the most successful types of booths and giveaways in the past- the coordinators of the event can help you gather this information. 4)   Choose a spot for your booth as soon as possible, so you can reserve … Read More

The Trade Show Checklist- 10 Items to Bring to Your Next Trade Show

Trade shows, exhibitions, and conventions can be a great opportunity for your business to gain valuable leads. In order to get the most out of your show, it helps to be fully prepared for anything that the day (or venue) may throw at you. To help both first-time show exhibitors and seasoned professionals get ready for their next show, we’ve put together a list of items you won’t want to walk onto the show floor without. Trade Show Checklist – 10 items for Exhibitors Basic Office Supplies– you never know what you may need, so be sure to pack some basic office supplies such as scissors, tape, paper clips, sticky notes, a sharpie, and pens. Lots of logoed pens. A Table Cover– You will want to make sure that your table is attractive to attendees as well as easily distinguishable. Custom table covers help to keep your booth looking sharp all … Read More

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