In the News: The Personal Safety Keychain Alarm

In response to a violent crime against an elderly New York City resident, the NYPD’s Community Affairs Bureau started Senior Safe, a new program aimed at protecting senior citizens. As part of this safety initiative, the NYPD has made plans to distribute bracelets with the personal safety keychain alarm attached, to every senior center in the city. Read more here The Personal Safety Keychain Alarm is extremely loud at 100-110 decibels, and can be heard up to 175-225 feet away. It also has an LED light for additional security. It is fast and simple to use, making it ideal for emergency situations.

Breast Cancer Awareness Month: Turning Awareness into Action

Wearing pink for October is a good first step, but ultimately the goal of raising awareness is to spur action. Here’s how to encourage your audience to give back and get involved during Breast Cancer Awareness Month. Raise Funds Add your logo to a wide range of themed products, such as this keychain, and sell them to customers with a pledge to donate a certain percentage of proceeds to a charity that supports breast cancer research. To make sure your money is going to the right place, first look up the intended organization using Charity Navigator or the Better Business Bureau. Run Together Get your office coworkers together and form a team to participate in a local charity walk or run during the month of October. Not only will training for the race be a great way to build office camaraderie as you all work towards a common goal, but … Read More

What is the Red Ribbon Campaign? The Red Ribbon Campaign®, organized by the National Family Partnership, is one of  the oldest drug prevention programs in the United States. The project promotes awareness, advocacy and expanding available resources to reach more young people and encourage them to remain drug-free. Children, parents, educators and businesses that participate in the program are asked to sign the Red Ribbon Pledge, stating that they are committed to creating a drug-free America. During Red Ribbon Week®, which takes place between October 23-October 31 of each year, the goal is to reach millions of youth, providing educational resources and encouraging them to participate in drug prevention activities taking place across the country. This year’s theme is, “A Healthy Me Is Drug Free.” If you are an educator or business celebrating Red Ribbon Week®, there are a number of fun ways to promote drug and alcohol awareness and … Read More

How to Talk About Fire Safety

Fire Prevention Week is an annual event designed to get people talking about fire safety. This year’s theme focuses on preventing fires in the home and emphasizes the importance of having a plan in place for if one does occur. Here, we detail ways to get the word out and educate others during the week of October 8-14, 2017. In School Teachers can help students get excited about fire safety with a weeklong curriculum dedicated to the subject. Consider creating a trivia game around fire safety, where students can earn these themed stickers for recalling fire prevention facts. To further reinforce your in-class lessons, assign homework where students have to work with their parents to create a home evacuation plan in the case of an emergency. Our Fire Safety and Me book from the All About Me™ collection can also be a great teaching tool, allowing students to insert their … Read More

Making Change: Bringing a Non-Profit’s Logo to Life

When World of Change launched in 2017, its mission was elegantly simple: collect spare change to fund worthy causes. With an estimated $10 billion in loose coins currently sitting idle in households, the concept has the potential to add up to some big change. But during the initial startup phase, founder Matt Hoidal was faced with the challenge of figuring out how to take this simple idea and translate it into a fully fleshed out brand from scratch. Says Hoidal, “World of Change needs to be something people can visualize, touch, hear and feel, so we had to have something tangible to help illustrate how our change collection and investment concept would work.” For the organization and its purpose to be communicated successfully, it was clear that sandwich bags and envelopes wouldn’t cut it when it came to coin collection. Instead, Hoidal created coin kits all his own by repurposing … Read More

(Safe) Fun in the Sun

A bad sunburn has the potential to be more than just a temporary annoyance—it can lead to serious skin damage or cancer. But keeping safe doesn’t mean you have to live like a shut-in this summer. Rather, help employees and customers have fun in the sun while minimizing risk using these tips and our large array of customizable sun-safe promotional products: Slather On Suncreen The skin is the largest organ of the body, and it’s also one of the most vulnerable to the elements. Be kind to your skin by using sunscreen on a daily basis—yes, even on overcast days and in the winter. In fact, 87% of the sun’s rays penetrate through clouds and fog, which is why you shouldn’t limit your sunscreen habit only to days at the beach. So what strength of sunscreen should you be using? SPFs range in strength, but most dermatologists seem to agree … Read More

Practicing What We Preach: Our New Eco-Friendly Offices

At Crestline, we take social responsibility seriously. As one of the top 10 carbon neutral retailers in North America, we’re committed to ethical sourcing and responsible manufacturing processes. So when our company set out to renovate our current workspace into a state-of-the-art facility, going green was a top priority. When finished, the space will occupy 105,000 sq. ft. and make room for 25 to 50 new employees over the next three to five years. As part of the project, we’ve taken steps to ensure that the new facility is environmentally friendly, which includes becoming LEED certified at the gold level and qualifying as a Maine Advanced Building. We are in the process of installing one of the largest private solar arrays in the state to provide our facility with clean, renewable solar energy. By adding 620 ground-mounted panels, we’ll eliminate more than 8 million pounds of carbon pollution over 40 years and will … Read More

The Making of Greenery: How the 2017 Pantone Color of the Year Got Chosen

Famously standardizing the language for color communication across industries, Pantone LLC is a world-renowned authority on color, and as such, annually names a hue to represent the coming year. For 2017, this color is Greenery, a beautifully vivid yellowish green that fans liken to plant life and opponents describe as Kermit colored. Love it or hate it, everyone wants to know, why was this color picked? It may feel random to the untrained eye, but the color selection process is in fact carefully orchestrated and tends to skew more subjective than scientific. Starting nine months out, members of the Pantone Color Institute begin looking at macro influencers that span many industries and disciplines to uncover color trends. Their focus is worldwide, with travel a must. From Milan to New York City to Dubai, members of the Institute spend months visiting different cities and experiencing the art, architecture, politics and fashion … Read More

4 Ways to Get Your Nonprofit Noticed

Did you know that there are over 1.5 million nonprofit organizations registered in the US? With so many worthy causes hoping to gain support from donors, it is important to get creative when amplifying your message. Here are a few tips for effective non-profit marketing: Sell Some Swag Bring your logo to life by selling items like T-shirts, hats, water bottles, mugs and bracelets on your website as a way to raise funds. Consider creating benchmarks to give people a tangible idea for how their money will be used (“500 T-shirts sold allows us to provide one village with drinking water for a month,” etc.). Every piece of merchandise sold and used will also help raise awareness and garner supporters. Get Social Media Savvy Social media platforms, especially Facebook and Twitter, are ideal for promoting your cause and keeping people engaged with updates, blog posts, event photos, questionnaires, and videos. … Read More

8 Ways to Recognize Heart Health Month

February is Heart Health Month. Although the statistics surrounding heart disease can be scary—it’s the leading cause of death for both women and men in the U.S.—there is good news: it’s also very preventable. Here are eight tips for promoting awareness and reducing risk while at the office. Wear Red February 3rd is Wear Red Day, but sporting red anytime during the month is a great way to support the cause and spread awareness. Take a peek at our “Seeing Red” Pinterest board for inspiration. Learn Lifesaving CPR Arrange for the American Red Cross to come to your office for on-site first aid training. Also, keep an Emergency CPR Mega-Mags™ Magnet in common areas, like break rooms, so people can have easy access to this life-saving guide. Maintain A Healthy Weight Excess belly fat can contribute to high blood pressure and unhealthy blood lipid levels. Help combat excess pounds by … Read More

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