Learning the language: A guide to Promotional Industry Terms

One of the hardest parts of diving into something new is adapting to a new language. Whether you’re buying a new car or looking to hire a lawyer; in order to understand what you’re looking for, you need to understand a bit of that jargon that is associated with the industry. The promotional products industry has no shortage when it comes to industry-specific terms. We want to do our best to ensure that if you are just beginning your journey with promotional products that you understand the terms that are used to communicate your ideas to our promotional product experts so that your final product gets to you exactly that way that you want it to! This glossary will fill you in on the processes used to imprint your items, the charges that you will see on your quote or on an item page as well as some of your … Read More

Supporting Company Causes with Promotional Products

71% of consumers say that they would help support a brand if there is a link to a good cause. That’s quite an astounding number, right? Many companies have causes and charities that they are committed to helping. The causes that your company supports can vary; you may be in support of sustainable or environmentally friendly practices and products, you may want to help eliminate homelessness in your community. Participating in charitable events, raising funds for a cause through your company or a commitment to spreading awareness of a social cause are things worth sharing! Promotional products are great for sharing your cause marketing efforts. They are a great way to share your corporate values with the people who they will matter to most. It can help you to acquire new customers and further satisfy current customers. What products work great for cause marketing? The products that work well for … Read More

Inspiring Ways to use Plush Toys for Branding

There is nothing quite like a soft, friendly stuffed toy. It’s likely that many of us have a fond childhood memory of stuffed toy that we adored or that we found comforting. We often think of stuffed toys as novelty items for children, but they can also be used as a vehicle to share your brand. There are a few key factors that make a plush toy a great product to put your logo on: Customization-With plush toys there is a lot of freedom in customization. Not only can you choose from any animal, you can also create your own character, or bring your own company mascot to life in the form of a plush toy. In addition, you can choose to outfit your toy in an imprinted accessory such as a t-shirt. Choosing a plush toy allows for you to be as creative as you want to be to share … Read More

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