Opening a new business gives you a great opportunity to start building your brand and getting your products moving into the marketplace. Abundant research has shown that people tend to do business with a company whom they’ve received a promotional product from: in a 2012 study by Relevant Insight, 7 out of 10 consumers remember receiving a promotional product in the past 12 months, and 88% recalled the advertiser from the promotional product received. In other words, not only do promotional products have the power to attract new business, but the potential for future business is highly increased due to the high recall dichotomy between advertiser and product.
Along with building your social media base, tireless networking between distributors and potential clients, and handling the operations of the company, one great idea to catapult your brand into the industry is to start simple – product giveaways. Frankly, everyone loves free stuff. But the end goal goes beyond just the simple transaction of handing a product to somebody and then hoping they contact you in the future. Whichever product you choose to give away is the first building block of a relationship, and for many, it will be the first time that your brand will be heard of and examined. Therefore, the products you choose must be quality, long-lasting items that reflect your business in the best possible light.
Some of the products that generally stay relevant and remain in continued use over time include magnets, writing instruments, and t-shirts. Once embroidered with your brand, you can be confident that your logo will receive great face-time, as these products are some of the most-used in the industry. Crestline offers many different styles and color options for these and many more, so whatever your vision is, we can help make it become reality and tailor it specifically to your brand.
Choosing from a myriad of product options can be daunting, but Crestline can help narrow your search down and make the process less convoluted than sifting through endless web pages. When you’re ready to start beginning the journey of getting your brand recognized, let Crestline help you choose great, long-lasting products that fit your needs and budget. We promise that you’ll feel good about the finalized product that you choose to give away, and we even offer tablecloths, banners, signs, and presentation boards to compliment the giveaway. Check out Crestline.com or call 1-866-488-4975 today to speak with a specialist and begin designing your next product!